Unleashing Innovation: The 3 Steps To Unlocking Your Creative Power
For some, the word “innovation” conjures up feelings of open frontiers, the
future, unbridled possibilities. For others the word conjures up feelings of
dread. Not because they are not interested or excited by innovation, it is
because of the pressure that comes with an environment that is driven to
innovate faster and better. Tremendous pressure and anxiety exists when people
turn a creative, open, and fun process into a specific activity—picture a
domineering manager stating to her staff, “Today we innovate and we don’t
leave this room until we are done!” No, you cannot force yourself or your team
to innovate. Innovation is not a task.
Great innovations are birthed first and foremost from an innovative mindset.
No matter your current reaction to the word, innovation should be an activity
that you eagerly embrace every day. Here are some simple steps you can take to
help bring an innovation-oriented mindset to your job:
Adopt the right attitude
An innovative mindset is open, enthusiastic mindset, with a can-do attitude.
The core attitude of innovation is simple: “Everything is possible. Imagine
what is possible here.” Consider what else can happen with this idea. Explore
the opportunities. Think about what we can do if we change that idea to this:
“Opening your mind and your job to the possibilities is what the innovation is
all about.”
Embrace exploration
One of the most important actions you can take to open yourself up to
innovation becoming ipen to exploring the possibilities. A great way to do
this is simply asking yourself a question starting with the words “Wouldn’t it
be great if…”. Try it. Feel free as a kid in a sandbox or running in an open
field, taking in everything around you and playing, trying new thoughts,
building on them, and moving onto the next thought. Go where your thoughts and
imagination take you.
Imagine yourself in the middle, the center of your imagination, creating these
moments, adventures, products, or concepts. Stretch even farther in all
directions. Explore what the great inventors, artists, musicians, and authors
know as “the creative dream”—the place where thoughts form completely without
any interruption from our self-imposed rules or limits.
Richard Paul Evans, the author of The Christmas Box and many other
bestselling books, told the Society of Southwestern Authors conference
attendees during a keynote speech, “The secret to great storytelling is the
same as the secret of creativity or the secret behind all great products and
creative works: there is magic, innocence and wonder somewhere in the process.
It’s the same magic, innocence and wonder that children possess.” After a
pause, he added, “In fact, it’s by tapping into that magic, innocence and
wonder of our childhood that we can create great things that will evoke the
same feeling in others.”
Break down the creative barriers
The innovative mind is playful and open; it does not recognize boundaries or
limits. It believes everything is possible, and works to connect your thoughts
and ideas with everything you’ve ever dreamed or experienced that can help you
transform a thought or idea into something new and original. The more you
allow yourself to think, dream, and willingly imagine, the more open you will
be to the magic of great ideas; the potential of creating a brand-new product,
initiative, or approach; and the wonder of watching how it positively impacts
your team, your organization, your customers, and yourself.
Summary
The most important step to take is the first one: allowing new thoughts or
ideas to form in your mind, and then deciding on which you should take action.
Make giving yourself time and space to create a regular weekly and, if
possible, daily practice.